Similarly. Going out on a limb and try the “do it yourself legal” rising star whether in combo or not with some of those legal membership clubs where you might also get all year round legal content/updates.
It’s not going to cut it, either.
None of that is going to magically fix your business legal needs or save you from legal risks, liabilities, lawsuits or other legal issues.
Why?
Because nothing’s going to work if you don’t do the work yourself first.
You need to shift perspective. And the way you think about your business. You need to shift how you run and manage your business. You need a shift in your vision.
And you need to change how you approach all of that. If you ever had an approach to the legal stuff …. BINGO! That’s exactly the problem. You don’t have an approach to the legal stuff. At least not one that makes sense and ensures that your business and income are protected, so that your profits can securely grow.
Dr Marina Bruni JD, has been an international business lawyer and business advisor for over 25 years, and you have no idea of how many businesses she’s seen going down the downward spiral and brought to their knees because of the lack of solid legal foundations.
Without solid legal foundations, your business runs too many risks — not only the risk of lawsuits and reputational damage, but also all sorts of liability that normally end up in loss of money and reputational damage (aka, including your brand being trashed).
That means that all your hard-earned money could disappear. Fly away. Just like that
You need the proper legal setup and protection for your business. Because. If your business is not protected, it’s a liability.
So. The question is: how should you go about it?How can you do it in the right way for your business? How can you do it right? What’s the right way to do it?
You need to level up your game.
You need to empower and educate yourself first. Yes! On the legal stuff too! Same as you’d do it for copywriting, marketing, sales and everything that relates to your business. It’s your responsibility as business owner and CEO.
Of course, you’re not expected to become (like) a lawyer — that would be absurd.
But.
You need to learn and understand what legal foundations your business needs. And why.
You need to be able to understand what your business needs and how to properly articulate it to your lawyer or business advisor — yes, even if you hire some fancy international corporate advisors — so that you can lead that conversation in a way that’s fruitful and productive for your business. In a way that’s economically efficient. Instead of having your business lawyer, or legal strategist, guess and make choices on your behalf.
That’s the only way to grow and expand. The only way to drive, implement and create a real, pragmatic and positive change in your daily business reality.
It doesn’t have to be complicated, difficult, boring, dull or with a lot of legal jargon. On the contrary — it can be fun! Yes
And no! It doesn’t have to be expensive. You don’t need to break the bank.
Click here to learn how to keep your business profitable and legally secure starting now
Ever heard the say “Knowledge is Power”?
Understanding your own business legal setup keeps you even more protected than if you just passed it off onto a lawyer. Because then you understand it. You know where the strength and the weaknesses are. And once you know where the strength and weaknesses are, you can turn your weaknesses into strengths — and your liabilities into assets. And once you’re able to do that, you can generate — and keep — more money.
Truth is: if your business is not protected, it’s a liability. Why? Because it bleeds money. Knowingly or not. Whether you’re aware of it or not.
It’s your responsibility as a business owner, as a CEO, to step into your power and take charge of your business choices and decisions. It’s your responsibility to understand how solid legal foundations will make your business MORE profitable.